Case study · Influencer event campaign
Successfully Conducting Rang Barse 2025
Maison Technology brought 50+ influencers together to build excitement, social visibility, and authentic creator-led storytelling for Wonder World Water Park.
50+Influencers activated
3Event days
1Successful celebration
Campaign overview
A Holi event transformed into a creator-powered destination experience.
Wonder World Water Park hosted Rang Barse 2025 on 14, 15, and 16 March at Balia, Malatipatapur, Puri. Maison Technology successfully conducted the influencer activation, bringing together 50+ creators to experience and promote the event.
The campaign presented Wonder World as more than a water park by connecting Holi celebrations with live entertainment, water activities, food, resort stays, and a complete getaway experience.
Influencer marketing
Event promotion
Creator meet-up
Social content
On-ground activation
Destination marketing
Campaign at a glance
Creating a Complete Event Amplification Journey
The campaign connected event communication, creator participation, the on-ground experience, and social storytelling into one coordinated activation.
Rang Barse Event Positioning
50+ Influencer Invitations
On-Ground Creator Meet-Up
Water Park & Resort Experience
Creator-Led Social Storytelling
Successful Event Amplification
Influencer activation
50+ creators. One successfully conducted celebration.
Creators experienced the event first-hand and shared authentic stories around the colour, music, water activities, food, and staycation offering.
50+Influencers
3Event days
Influencer meet-up
More than 50 creators were brought together for the activation.Experience content
Real event moments became authentic and shareable social stories.Destination visibility
The campaign highlighted the park, resort, food, and staycation experience.- Strong creator-led event visibility
- Authentic on-ground participation
- Locally relevant social communication
- Consistent three-day campaign storytelling
Event reel gallery
Eight moments from the Rang Barse celebration
Autoplaying reel highlights capture the colour, creator energy, entertainment, and water-park experience from the successfully conducted event.
Successful event execution
Every part of the Wonder World experience became campaign content.
The activation showed audiences how Rang Barse combined Holi, entertainment, water activities, and a relaxed resort stay in one destination.
Live entertainment
DJs, singers, dancers, music, and festive performances created a high-energy atmosphere.
Water activities
Water slides, pools, boating, zorbing, games, and adventure activities shaped creator content.
Staycation
Cottages, resort stays, tents, and villas helped position Wonder World as a complete getaway.
Food experience
Lunch and regional food offerings added another memorable layer to the event experience.
Event details
14–16 March 2025
Balia, Malatipatapur, Puri
What the campaign achieved
Six outcomes from the successful activation
Successful event execution
The creator activation was planned and conducted across the three-day Rang Barse celebration.
50+ creator participation
A broad influencer group created multiple authentic perspectives around one event.
Experience-led storytelling
Content showed the real energy of Holi, live entertainment, and water activities.
Destination positioning
Wonder World was presented as a water park, resort, and staycation destination.
Regional relevance
Creator communication connected the campaign with audiences in Puri and Bhubaneswar.
Stronger social visibility
Coordinated creator stories kept the event visible before and throughout the celebration.
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